Content Strategy for the Web by Kristina Halvorson

Content Strategy for the Web



Download Content Strategy for the Web




Content Strategy for the Web Kristina Halvorson
Language: English
Page: 135
Format: pdf
ISBN: 0321620062, 9780321620064
Publisher: New Riders Press

Review

"Content Strategy for the Web will do for Web content what Steve Krug's Don't Make Me Think did for Web usability." - Interactions Magazine

"Content Strategy for the Web is the best thing to happen to user experience design in years." --Peter Morville, co-author, Information Architecture for the World Wide Web
--This text refers to the

edition.

About the Author

Kristina Halvorson is the founder and president of Brain Traffic, a nationally-renowned agency specializing in content strategy and writing for the web.

Widely recognized as one of the country’s leading content strategists, Kristina speaks regularly to audiences around the world about how to deliver useful, usable content online, where and when your customers need it most. She has led content projects for hundreds of websites across dozens of industries. Her presentations about web content are consistently given top ratings at conferences and by clients alike.

In 2009, Kristina curated the first Content Strategy Consortium to facilitate a national dialogue about this emerging discipline. She lives in St. Paul, Minnesota with her husband and two children.

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